Curb Appeal and Spring Tips
Research shows that people form a first impression within seven seconds of seeing something novel. Whether your concern is to maintain property values, increase occupancy rates or improve the overall experience for visitors/tenants, curb appeal is a critically important element of your success. Below are several ideas to ensure your property always puts its best foot forward.
- Pay particular attention to high visibility areas. Street entrance sign monuments, building entrances, and courtyards are the highest visibility areas and offer the best opportunity to make an impression. These are the areas to spend for high-impact items such as annual flowers, planters, and fountains. These areas should always be in immaculate condition. No weeds, debris, trash, or gum on the sidewalks. Remember, you have only seven seconds to impress your guest!
- Trees and shrubs should be neatly pruned to eliminate low-hanging branches, crossing branches, and any dead material. Associated beds should be mulched and weed-free.
- Turfgrass areas should be lush, deep green, and weed-free. Turfgrass areas should also be properly trimmed and edged to give a clean, crisp appearance.
- Does your choice of plant material complement your building structure? Plant shape, texture, and color can all be utilized to enhance the look of your building. While “looser” or “floppy” plants can be excellent choices for residential cottage-style gardens, they may not be the best choice for more formal sites such as office complexes or retail centers.
- Don’t forget the night! Just because the sun has set doesn’t mean people stop looking at your property. Consider up-lighting of specimen plants and/or building facades to make your property sizzle at night.